Can someone find an excuse for how this behaviour is not just extremely short sighted / plain stupid? Never heard of the guy before, but he seems to behave like a petty little child throwing a tantrum for something that is obviously his or some of his near colleagues fault. Comparable level of stupidity to "Do you guys not have phones?" lol.
I think they would be better of by just ignoring or at least appeasing the crowd with something.
Edit: I read into some of his key moments as a person and comments he made on the topic. Yikes. Maybe he is trying to appeal to edgy kids so they nag their parents to buy better hardware. Maybe his brain got quadruple-A-fried over the years. But then again, maybe he is just another CEO asshole and has always been lol. It's a shame, Borderlands 1 and 2 were great games back then. Just let a good game rest in peace, there is no need and no sense in milking every last drop out of every successful series. /rant