Honestly. I used to watch my dad have like 4 channels he could switch between so he didn't have to do commercials. I used to think that was weird, and indicative of some poor character traits. I was a judgemental little shit.
Oh my God the repeating ads really are what makes it so much worse. Whenever I watch something on Hulu I have to sit through the same three commercials and it becomes completely mind numbing. Cable had more variety since it wasn't as targeted.
I've never been able to see the point of repeated ads. If I didn't want the thing 30 seconds ago I'm still not going to want it now.
PTL for 30s jump forward, not even fastforwarding ads these days.
Not to mention that the 5 seconds countdown timer is bullshit. In actuality, the timer appears after about a second of playing through the ad, then locks at 5 seconds for about a second and a half, then slowly counts down to 1 where it locks for a second and a half again, and finally gives you the option to skip the ad. I'd wager it's closer to 7 or 8 seconds per "5 second" ad.
There is a limited amount of tolerance for ads, and I had that all used up by the time I was 25. Now they can all go fuck themselves and I'll read a book or build an end table before I watch another ad.
It could be nostalgia, but I feel like commercials used to be a lot better. Well produced jingles, kinda funny characters, etc. In the 90’s, everything on MTV was designed to make you feel cool for watching it, even the commercials.
Now there are just too many ads for medications. Oh, and those ads that pretend to be the lowest quality twitch streams with no production at all.
I feel less like we have lost patience so much as gained a respect for our own time and autonomy in being relegated to being nothing more than a product. At least that is what it is for me.
Now Youtube is doing unskippable 30 second commercials. I turn the sound off, but it's still very f#cking annoying. We're not bombarded enough with ads every time we use our computer? I'm 65 now, and I've yet to see any commercial that ever made me want to buy the product advertised.
One of the very few benefits of cable was that you could be watching one channel, then when the commercials come on, you could switch to another channel and watch that until the commercials come on. Then you could just keep pressing the "Back" or "Previous" button to switch between the two.
Had this mastered back in the late 2000s, rarely had to sit through a commercial break if you knew the channel schedules.
Somehow I feel like tv commercials are more tolerable than the ones you get in the internet and games.
Also: use https://piped.video/ for watching youtube videos without ads. And no, that isn't a porn site domain even if it sounds like one.
That's because TV commercials were usually well made, or for stuff you might need. For the stuff you didnt need, it was entertaining. (You remember the IBM TV ads in the 90s?)
YouTube ads are for overpriced junk and dropshipping (raycon earbuds) when it's not get rich quick scams.
4 second my ass. You could either get multiple ads or even unskippable one. Btw, did you enjoy having to push a button every few minutes instead of be free to do anything else?
I have noticed that people are generally less patient these days. I am pretty efficient at doing stuff at work, but at home or other places when I am trying to be relaxed and I take some time to do something, or even think about something more than a second, other person is getting angry for some reason, like I am wasting their time or something, even though I've noticed that they don't really use their time for anything other than browsing social media and being distracted by notifications on their phone.
I've noticed more often I'm getting two unskippable 15 second ads. I've been watching YouTube less and less because of it. A lot of creators I like are on other platforms, like Nebula or Spotify. It's moved to the end of the line for when I'm looking to watch or listen to stuff.
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