A year after he bought Twitter for $44 billion, Musk thinks the company is now worth $19 billion, a 55 percent drop.

Let's recap what he did to Twitter, I will go first:

  • Changed the original name Twitter to X.
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[–] 5 points 2 years ago (1 child)

Brand recognition? That's ironic. The Twitter brand had recognition. But you can't say X, you have to say "X, formerly Twitter."

Otherwise you're right, of course, But I can't see it being resurrected.

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  • [–] 8 points 2 years ago (1 child)

    Yes, twitter is the brand. The first action of a sane buyer would be to put the bird logo back. 20 billions of its current value comes from the fact that they still own that name.

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