Nearly everything industrially made here is sweetened and it's formed a feedback loop where it ensures that's what "comfort food" tastes like unless it's homemade (even then many families cook with sugar in savory meals). And since that's what American food tastes like, companies coming in to American markets add hfcs to appeal to our tastes. Add in the fact that when cheaping out good old fashioned, highly subsidized hfcs is always a cheap crowd pleaser that can hide the flavor of substandard ingredients and processes.
Not being sweetened is more common in luxury and high quality pre made foods here, which means that they're culturally and financially separated from the average person. The alternative to saccarine foods is to cook, something we often feel we don't have time for and some will dislike because it tastes different. Also because "health cooking" has a well earned bad reputation here of things such as not using salt, cutting the fat off meat, and cooking tofu with no idea how to cook tofu well.