My mom would punish me regardless of which side I were in the event, because I "should have been smarter".

That's off topic, what I meant is there's no mechanism in Google which would make it voluntarily stop being a monopoly/oligopoly in good faith. It's not a person making that decision even, it's the whole organization. Every single person making decisions there may be good and willing for peace on Earth and goodwill toward men, but that's not how the mechanism as a whole will work.