Netflix Exec 1: "We need a new way of getting subscribers"

Netflix Exec 2: "How about this - we wait for a comedian to say something really awful, then, when ordinary people are appalled by what they said, we get the comedian to start shrieking about being cancelled...."

NE1: "We're cancelling them?"

NE2: "That's the thing - nobody is! But as we all know, these comedians core audience are people who have a Pavlovian response to the word 'cancel' and they're somehow even less able than they already were to think coherently....so we wait, for the 'controversy (lol)' to really ramp up, then give the comedian a 2 hour special. It'll only cost us a few million but the new subscriber numbers amongst the gammon population will far exceed that figure!"

NE1: "Brilliant! But wait...aren't we going to look like shitty people?"

NE2: "Possibly, but ten years from now we can produce a documentary series about the real world affect on people these specials had - we can act all contrite, the comedians can, I dunno, cry a bit maybe? Net result - more money!"