Out of curiosity, what would you consider "real" premium YouTube to be? Are you thinking something where the creators get a higher share of the revenue in return for better production values?

I wanted to get premium and while i was considering it they had 2 price increases.

No thank you, bye.

I am of the mindset: i want value out of my money, subscriptions that let you own nothing immediately falls out of my requirements so i need it to be a price i'm willing to pay. Which is a low price.

I cancelled spotify the moment they added €1 to the cost, all it gave me was a play button and a bunch of bullshit i don't care for like a year in review. Dude, i was there...listening to that music, i already know what i played so i don't need you to tell me.

But that's just me and i'm the odd one out it seems.

I compare spotify like this; i bought a cd from the discount bin for €5 and got to play that for a whole life and i'd be happy if it was all i had. Spotify opens up do much music to you which is really cool BUT i used to buy a single album a year and copy that to a new cd/mp3 player to add it to the previous boughr cd's. So my cost went from €5/€20 a year to €11 a month while i own nothing. In my head that's automatically a waste of €112 euro's that are spent with no real returning value.

The biggest value most subscription services offer is: they'll stop literally pestering you with ads.