There's absolutely nothing "necessary" about a nationalist pissing contest between two vile empires. I know that's an irrlevant tangent... but anyway.
and it’s cheaper for a non-government organization to perform the launches.
No, it isn't. The US just did what it has always done... develop technology with public funds and then hand it off to the crony class to exploit for privatized profit at everyone else's expense. Nothing about it is cheaper or more efficient - those are easily debunked myths.
getting nasa involved is just going to involve gratuitous spending
Duh... that's how space exploration happens - through gratuitous spending. Whose money do you think Phoney Stark is burning through? His own?
Getting NASA involved is going to lead to results other than merely corporate parasites getting rich off money that could have been far, far better spent - that's pretty much it.