That's just how research works most of the time. The experimental setup required to build a working prototype and prove the initial hypothesis is always going to be larger and more complex than a mass market appliance. If that appliance ever gets built depends on a huge number of factors too. If the process scales as expected, how complex the device is to produce and if a company thinks that it can make money on it. The researchers, meanwhile, are probably more worried about their next grant funding.
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