The UB stuff is pretty meh for sure. Only two ancillary products though, at least.

And I dunno, the name stuff doesn't bother me all that much. It's different, but I don't see it as indicative of a major change in the game or anything. Just a bit of an aesthetic change-up.

How are the sets "Tv show names?" Or at least anymore so than sets like "Shadows Over Innistrad" or "Aether Revolt?"