Yesterday one of my coworkers mentioned that a lot of people in their 20s are into 90s stuff now, to an extent that our generation (people who grew up in the 90s) didn't feel about prior decades. She posited that the idea behind it is "breaking free of technology" for a generation that never lived in a world without it.
I'm not close to many people in their 20s these days and I don't use TikTak or any other social media, so I don't know how accurate that is. But if that is the case, I can totally understand wanting to escape to a tech-free world.