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HBO Max was renamed Max, and Warner Bros. Discovery lost subscribers (www.theverge.com)
submitted 3 years ago by [M, B] to c/technology@lemmy.world
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HBO Max was renamed Max, and Warner Bros. Discovery lost subscribers::Warner Bros. Discovery lost 1.8 million subscribers in the second quarter of 2023 following HBO Max’s rebrand to Max. The company now has 95.8 million subscribers across all of its services.

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[–] 8 points 3 years ago* (1 child)

Because they want to bog it down with shitty titles (quantity vs quality) to appear more competitive with more programming and don't want to degrade the HBO brand.

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