You won't. You'll get annihilated by the next Chinese competitor who produces a piece of shit machine that breaks in 13 months like clockwork (and has a 12 month warranty), but sells for 1/2 or 2/3 of the price of your machine.
The average consumer is dogshit at conceptualizing the actual value of a product over its lifetime in proportion to its cost. They'll just see that the next machine on display at Best Buy or whatever looks modern and costs less to buy up front, and then they'll buy that one. When it breaks they'll bitch and moan on Facebook and Nextdoor and write ranty one star reviews everywhere, and then wheel right back to Best Buy and buy another machine just like it.