Or, you can buy products. If you don't like what they do, just don't buy them.

I am not even defending Denuvo. I will not be buying this game. Pirating it also supports them, because if you talk about the game, show your friends, stream it, upload screenshots/videos, etc, you're potentially getting others, who refuse to pirate, to buy the game.

If you don't like what the company is doing, don't play it.