Umm...actually. (<--joking)
Netflix was one of the biggest reasons movie studios were freaking out about piracy. Back then people would use Netflix, a DVD rental by mail service, to rip or copy movies in bulk. Even my father (I'm 52) had a machine dedicated to copying Netflix DVDs. So it is very ironic that Netflix streaming ended up being the "solution" to a problem they had exacerbated.
The problem they have now is that it is very easy and cheap to rip streams, and bandwidth is fast and plentiful (vs early 2Ks). People rent a movie off of Prime, rip the stream, and upload it to Mega out of spite.