I understand (even if I don’t like/agree) some downsizing, but firing everybody is a smooth brain move. Evernote was all the shit when I went to college in Europe, and MeetUp was also very popular, and now they are barely mentioned. Maybe these companies started declining before the a acquisition, okay, but then why buy them in the first place?

+1 for joplin. I recently switched over to it and I'm a big fan.

I was an early adopter and lover of Evernote. It was a simple proposition, syncing your notes across all devices, and relatively good management system. Used it for school notes, managing life, planning holidays, events etc.

Loved loved it.

Then came along Google keep which did everything, and had a simpler cleaner UI/UX. Made the switch and never looked back. Until now (de-googling)

I guess the trajectory is pretty much the same for all these other companies where they couldn't sustain the growth, and it reached a limit within their reach.

Besides business model decisions, perhaps it's also down to the appetite and ambition of the founder.