Flatpaks are containerized, making them both more reliable and more secure (in general... but it's always possible to fuck things up).

Besides the benefits to users, there are also huge benefits to developers: they can publish a single package and support nearly every distro with it.

It's often impossible for a dev to publish and maintain packages for all Linux distros out there, so stuff on AUR is built and packaged by well-meaning, but random people who are not the original developer. This very often leads to the app having bugs and compatibility issues which the developer ends up wasting time debugging and trying to fix even though it's not their fault. (although downstream packagers can fuck this up too by publishing their own unofficial Flatpaks, like Fedora's recent OBS shenanigans)